The first morning at last month's Specialty Coffee Expo in Portland still lingers. I watched dozens gather around a hushed booth—farmers, roasters, and everyday devotees—leaning in to touch burlap sacks stenciled with country codes and bold new certifications. You sensed right away: today's specialty coffee isn't defined just by flavor or design, but by the integrity threaded into every decision. Farmers compare yields from organic plots; business owners debate biodegradable